Data and Insights
Evidence and experience are the centre of everything we do.
From surveying prescribers on their preferences and behaviours to benchmarking data that shows how your brand compares to key competitors, from boosting omnichannel capabilities at scale to assessing your company’s digital maturity, we have the data and insights to help you make the right decisions.
Actionable HCP insights from Navigator365
Navigator365 Core
Navigator365 Core collates our research on the omnichannel preferences and behaviour of over 65,000 physicians in over 25 therapeutic areas worldwide. These 50 million+ datapoints are utilized by our consultants to substantiate their strategic recommendations and accessible via a cloud-based platform through interactive tools and reports.
Navigator365 CX Benchmark
Benchmark your brand for omnichannel leadership! Navigator 365 Cx Benchmark offers a wealth of actionable benchmarking insights to help you take the right strategic channel and content optimization decisions versus your key competitors.
Navigator365 Planner
Turn strategic thinking into practical campaign planning! Fuelled by powerful insights from Navigator365 Core, the Planner companion tool helps you build a robust omnichannel plan.
Omnichannel capability building at scale
Omnitopia
Despite the need for life science companies to move beyond the offline customer engagement model, digital transformation continues to move slowly. Our Omnitopia ‘serious game’ simulates the experience of planning and executing an omnichannel campaign in a competitive setting, helping to boost your teams’ knowledge, skills, and mindset.
Omnichannel data & insights
Maturometer
An in-house Maturometer assessment allows you to measure and benchmark your company’s omnichannel maturity – internally and against our historic database – and prioritize key areas of digital transformation for future progress and competitive advantage. Book a call with our experts to find out more.
Our people work hard, and they do it together.
Case studies
Strategy formulation and campaign orchestration of an OC campaign to establish a growth brand as leader in the French market – fueled by insights from Navigator365.
What We’re Doing
Omnichannel data & insights
Maturometer
An in-house Maturometer™ assessment allows you to measure and benchmark your company’s omnichannel maturity – internally and against our historic database – and prioritize key areas of digital transformation for future progress and competitive advantage. Book a call with our experts to find out more.
Navigator365™ has become a critical part in the tactical planning of our marketing activities as it’s easy to consider trade-offs between different channels.